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In 2023 and 2024, IOM rolled out the "Edo Sure 4 You" awareness raising campaign in partnership with the Edo State Government with support from the Italian Government. The goal of the campaign was to raise awareness on safe migration among communities across Edo State. The campaign featured radio jingles, short videos, community discussions and graphic illustrations aimed at raising awareness on irregular migration and trafficking in persons (TiP) issues while highlighting opportunities available within Edo State.